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NEW YORK STOCK EXCHANGE, INC. · Technology · CIK 0001373715
$157.00
+2.53% · delayed ~15 min
Last price from Oct 22, 2026
$164.42B market value
From ServiceNow, Inc.'s FY2025 10-K, filed Jan 29, 2026 · read the filing
ServiceNow makes and sells software and computing services. It took in $13.28B last year, which makes it a large company. Of every dollar it sells, about 13 cents is left as profit.
The financial picture is led by profitability and growth, with debt worth watching.
A conclusion from the filings, not a recommendation. Detailed figures and supporting evidence appear in their dedicated sections below.
Recent open-market selling by 2 insiders, not under a pre-arranged plan.
$666.6K sold in the last 120 days · Read the filing
These are things the company filed or that a published model flagged — not predictions, and not a reason on their own to buy or sell anything.
Financial health
Strong finances across the board.
From ServiceNow, Inc.'s FY2025 annual filing · share price scored separately
Largest year-over-year changes in FY2025
Cash
$2.30B → $3.73B
Revenue
$10.98B → $13.28B
Gross profit
$8.70B → $10.29B
Operating income
$1.36B → $1.82B
Measured against FY2024, from the 10-K filed Jan 29, 2026
Improved: +61.7%
$2.30B to $3.73BCritical
Why it matters: A falling cash pile is only a warning if the company is consuming it. Paying down debt, buying back stock and paying a dividend all reduce cash by choice.
How the latest move compares (quote delayed ~15 min), and what was published around it
NOW rose 2.53% on the latest quote. The average Technology company tracked here moved −1.31%, and the S&P 500 −1.04%. That is 3.8 points above its sector and 3.6 points above the market.
Expectations
Not from the filings — what other people are betting on, and what the price already assumes.
The growth rate someone buying today is paying for, against what the company has delivered
At today's price, the market is paying for free cash flow to grow by about 13% a year for the next 10 years. Over the last 10 years it grew by about 35% a year.
The essentials
Each answered from the filings, with the numbers behind it.
Yes. It keeps about 13 cents of every dollar of sales as profit, earning $1.75B last year.
Yes, quickly. Sales grew 20.9% last year.
Manageable. For every $1 it owes, it owns $1.99 in assets.
Core operating and valuation reference metrics
Income
This company pays no dividend. It keeps its profits and reinvests them in the business instead, so any return would have to come from the share price.
Figures from the FY2025 annual filing
Last year it earned $1.75B and generated $5.44B of cash from operations.
Reported annual figures
As reported to the SEC, in USD. Hover or show sources to see where each figure came from.
| Income statement | FY202510-K · Jan 29, 2026Filing for FY2025 | FY202410-K · Jan 29, 2026Filing for FY2024 | FY202310-K · Jan 25, 2024Filing for FY2023 | FY202210-K · Jan 31, 2023Filing for FY2022 | FY202110-K · Jan 31, 2023Filing for FY2021 | ChangeFY2025 vs FY2024 |
|---|---|---|---|---|---|---|
| RevenueWhat is this? | $13.28B | $10.98B | $8.97B | $7.25B | $5.90B | +20.9% |
| Cost of revenue | $2.98B | $2.29B | $1.92B | $1.57B | $1.35B | +30.4% |
| Gross profit | $10.29B | $8.70B | $7.05B | $5.67B | $4.54B | +18.4% |
| Gross marginGross profit ÷ revenueWhat is this? | 77.5% | 79.2% | 78.6% | 78.3% | 77.1% | −1.6 pts |
| Selling, general and administrative | $1.12B | $936.0M | $863.0M | $735.0M | $597.0M | +20.0% |
| Operating income | $1.82B | $1.36B | $762.0M | $355.0M | $257.0M | +33.7% |
| Operating marginOperating income ÷ revenueWhat is this? | 13.7% | 12.4% | 8.5% | 4.9% | 4.4% | +1.3 pts |
| Interest expense | — | — | — | $27.0M | $28.0M | — |
| Income before tax | $2.26B | $1.74B | $1.01B | $399.0M | $249.0M | +30.1% |
| Net income | $1.75B | $1.43B | $1.73B | $325.0M | $230.0M | +22.7% |
| Net marginNet income ÷ revenueWhat is this? | 13.2% | 13.0% | 19.3% | 4.5% | 3.9% | +0.2 pts |
| Earnings per shareNet income ÷ shares outstanding at the period end — close to, but not the same as, the reported EPSWhat is this? | $1.67 | $1.38 | $8.46 | $1.60 | $1.15 | +20.9% |
† calculated from other reported figures, such as total liabilities as assets minus equity.
This company's latest filing beside its peers' stored scores
| Company | Health | F-Score | Revenue growth | Profit margin | P/E | Debt to equity |
|---|---|---|---|---|---|---|
| NOWServiceNow, Inc. · this page | 8.7/10 | 5/8 |
Insider activity, ownership stakes and what's coming — straight from EDGAR, before any article is written about it
Officers, directors and major shareholders must report within two business days of a trade.
Sold on the open market — 7,847 shares at $138.00 ($1.1M)
Holds 30,042 shares after this filing.
Sold on the open market — 2,034 shares at $147.87 ($300.8K)
Holds 18,305 shares after this filing.
20 recent filings, newest first. Each is labelled from its form and item numbers, not from its wording.
Quarterly report for Q2 FY2026
Revenue +24.0% · Operating margin −7.1 pts · Operating income -54.7% — against Q2 FY2025
Read the filingPublished results
Read the filingWrite down why you are following ServiceNow, Inc., what has to go right and what would change your mind, then see each new annual report measured against it. Sign in to start one.
Go deeper
Every figure above traces back to a filing in the timeline, each linked to the document itself.
The 57 subsidiaries named in its 10-K, incorporated across 33 places. A filer lists the significant ones and may leave the rest out, so this is the floor rather than the full count.
Every company's figures are checked for internal consistency: the balance sheet adding up, figures sharing one currency, cash flow and share counts within plausible ranges, and how recent the latest annual report is. Nothing here changes a figure.
Financial figures are from NOW's 10-K for fiscal year 2025 (period ending 2025-12-31, filed Jan 29, 2026), reported under the US GAAP taxonomy. View the source filing.
3 of 4 scored areas had enough reported figures to judge
The score averages profitability, growth, debt and accounting. Accounting had too few reported figures and is left out of the average rather than counted as a weakness, so a company is never marked down for a figure it did not publish. Cash generation is shown for context and already feeds profitability. Valuation is scored separately, because a share price says nothing about whether the business is sound. 8 of the 9 Piotroski checks could be evaluated. How the score works
Each year scored only from its annual report as it was first filed
| Fiscal year | Health | F-Score | Scored from |
|---|---|---|---|
| FY2025 | 8.7 | 5/8 | 10-K, filed Jan 29, 2026 |
| FY2024 | 8.7 | 7/8 | 10-K, filed Jan 30, 2025 |
| FY2023 | 8.7 | 6/8 | 10-K, filed Jan 25, 2024 |
| FY2022 | 8.7 | 7/8 | 10-K, filed Jan 31, 2023 |
| FY2021 | 6.0 | 6/8 | 10-K, filed Feb 3, 2022 |
| FY2020 | 8.7 | 5/8 | 10-K, filed Feb 3, 2022 |
A later restatement never reaches back into an earlier year, and every year is scored without a share price, so the latest point can differ a little from the headline score, which uses today's price.
Every check behind the three models, and what each one tests
5 of 8 checks passed
Nine yes-or-no tests of whether this year's finances improved on last year's. One could not be evaluated and is excluded from the total rather than counted as a failure.
2.18
In the grey zone
For this model, above 2.6 is safe and below 1.1 is distress.
Distance from bankruptcy, from a model fitted on companies that did and did not go bust. It describes a balance sheet's shape today; it does not forecast a failure.
not reported — This company has not reported enough of the required figures to calculate this score.
This company has not reported enough of the required figures to calculate this score.
Screens eight accounting ratios for the pattern earnings manipulators tend to leave. A flag is a reason to read the filing closely, never evidence of wrongdoing.
Every figure above comes from the FY2025 filing as filed with the SEC.
Improved: +20.9%
$10.98B to $13.28BSignificant
Why it matters: Sales are what everything else is built on. A fall can be lost customers, lower prices, or a business the company sold — the filing itself says which.
Improved: +18.4%
$8.70B to $10.29BSignificant
Why it matters: What is left of sales after the direct cost of producing them. It normally moves with revenue, so a move out of step with revenue is the part worth noticing.
Improved: +33.7%
$1.36B to $1.82BSignificant
Why it matters: Profit from running the business, before interest and tax. Less exposed than profit to one-off financing and tax items, so a clearer read on the business itself.
Improved: +22.7%
$1.43B to $1.75BSignificant
Why it matters: Profit swings far more than sales do, and one-off items — a legal settlement, a tax charge, an asset sale — move it without the underlying business changing.
Improved: +34.0%
$3.42B to $4.58BSignificant
Why it matters: Cash left after paying for the plant that produced it — the money genuinely available for dividends, buybacks or paying down debt. Harder to flatter than profit.
Improved: +20.9%
$1.38 to $1.67Significant
Why it matters: Profit divided by the shares in issue at the period end, so it sits close to but not on the company's own reported figure. It can rise with no growth in profit when the company buys back stock — read it beside the share count.
Deteriorated: −1.6 pts
79.2% to 77.5%Notable
Why it matters: What survives each sale before overheads. Falling gross margin usually means the company is discounting or its input costs rose — it is the earliest place pricing pressure shows.
Improved: +1.3 pts
12.4% to 13.7%Notable
Why it matters: What survives each sale after running the business. A falling operating margin beside a steady gross margin points at overheads — wages, marketing, research — rather than pricing.
Deteriorated: +1.4%
1.03B to 1.05BNotable
Why it matters: New shares divide the same company into more pieces, so each existing holding owns slightly less of it. Often pay for staff or an acquisition rather than anything wrong.
Q2 FY2026 against Q2 FY2025, from the 10-Q filed Jul 23, 2026 — read it.
Deteriorated: -54.7%
$358.0M to $162.0MCritical
Why it matters: Profit from running the business, before interest and tax. Less exposed than profit to one-off financing and tax items, so a clearer read on the business itself.
Deteriorated: -84.5%
$1.86 to $0.29Critical
Why it matters: Profit divided by the shares in issue at the period end, so it sits close to but not on the company's own reported figure. It can rise with no growth in profit when the company buys back stock — read it beside the share count.
Deteriorated: +398.2%
207.5M to 1.03BCritical
Why it matters: New shares divide the same company into more pieces, so each existing holding owns slightly less of it. Often pay for staff or an acquisition rather than anything wrong.
Improved: +24.0%
$3.21B to $3.99BSignificant
Why it matters: Sales are what everything else is built on. A fall can be lost customers, lower prices, or a business the company sold — the filing itself says which.
Deteriorated: -22.6%
$385.0M to $298.0MSignificant
Why it matters: Profit swings far more than sales do, and one-off items — a legal settlement, a tax charge, an asset sale — move it without the underlying business changing.
Deteriorated: −6.8 pts
77.5% to 70.7%Significant
Why it matters: What survives each sale before overheads. Falling gross margin usually means the company is discounting or its input costs rose — it is the earliest place pricing pressure shows.
Deteriorated: −7.1 pts
11.1% to 4.1%Significant
Why it matters: What survives each sale after running the business. A falling operating margin beside a steady gross margin points at overheads — wages, marketing, research — rather than pricing.
Deteriorated: −4.5 pts
12.0% to 7.5%Significant
Why it matters: What survives to the very end of each sale. Worth reading beside revenue: growing sales on a shrinking margin means the company is buying its growth.
Deteriorated: -19.9%
$3.12B to $2.50BSignificant
Why it matters: A falling cash pile is only a warning if the company is consuming it. Paying down debt, buying back stock and paying a dividend all reduce cash by choice.
Improved: +13.1%
$2.49B to $2.82BNotable
Why it matters: What is left of sales after the direct cost of producing them. It normally moves with revenue, so a move out of step with revenue is the part worth noticing.
Q2 FY2026 against Q1 FY2026, from the 10-Q filed Jul 23, 2026 — read it. Quarter-to-quarter moves include seasonal swings — a retailer's holiday quarter — which the year-earlier comparison removes.
Deteriorated: -67.8%
$503.0M to $162.0MCritical
Why it matters: Profit from running the business, before interest and tax. Less exposed than profit to one-off financing and tax items, so a clearer read on the business itself.
Deteriorated: −9.3 pts
13.3% to 4.1%Critical
Why it matters: What survives each sale after running the business. A falling operating margin beside a steady gross margin points at overheads — wages, marketing, research — rather than pricing.
Deteriorated: -36.5%
$469.0M to $298.0MSignificant
Why it matters: Profit swings far more than sales do, and one-off items — a legal settlement, a tax charge, an asset sale — move it without the underlying business changing.
Deteriorated: −4.4 pts
75.1% to 70.7%Significant
Why it matters: What survives each sale before overheads. Falling gross margin usually means the company is discounting or its input costs rose — it is the earliest place pricing pressure shows.
Deteriorated: −5.0 pts
12.4% to 7.5%Significant
Why it matters: What survives to the very end of each sale. Worth reading beside revenue: growing sales on a shrinking margin means the company is buying its growth.
Deteriorated: -36.6%
$0.45 to $0.29Significant
Why it matters: Profit divided by the shares in issue at the period end, so it sits close to but not on the company's own reported figure. It can rise with no growth in profit when the company buys back stock — read it beside the share count.
Improved: +5.8%
$3.77B to $3.99BNotable
Why it matters: Sales are what everything else is built on. A fall can be lost customers, lower prices, or a business the company sold — the filing itself says which.
Deteriorated: -7.4%
$2.70B to $2.50BNotable
Why it matters: A falling cash pile is only a warning if the company is consuming it. Paying down debt, buying back stock and paying a dividend all reduce cash by choice.
2 other measures barely moved. Figures compare the two most recent annual filings — read the latest one. Moves are graded on fixed lines — 5%, 15% and 40% for amounts, and 1, 3 and 8 points for margins — as notable, significant or critical. Nothing here reads the management commentary, which is where a company explains its own numbers.
These coincide with the move in time. None is presented as its cause: a price can move on news that names no company, on the wider market, or on trading that no document records.
Filter by minute, hour, day or week — or compare against peers
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Discounted at 8%–10% a year, with growth settling to 2.5% after 10 years. Those rates are ordinary choices, not measurements: across that range the assumed growth works out between 11% and 15%. This describes what the price implies — it is not a forecast, and not a view on whether the price is right.
Opinions from 52 analysts covering this company, as of . Their views, not this site's.
Of 52 analysts publishing on this company, 16 say strong buy, 31 say buy, 3 say hold and 2 say sell. Analysts are paid to publish a view and are wrong often; the split above says how much they agree with each other, which is the part a single headline rating hides.
Published by Finnhub. Analyst coverage skews towards larger companies and towards optimism — sell ratings are rare across the whole market, so a company with none is ordinary rather than endorsed.
Measured on and published about a week later — this is a fortnightly snapshot, not a live position.
About 2.8% of this company's shares have been borrowed and sold by people expecting to buy them back cheaper. That is a bet the price falls. Those people can be wrong, and when a heavily shorted share rises they have to buy it back, which pushes it up further.
Collected by FINRA from broker-dealers twice a month. It counts positions, not intentions, and some of it is hedging rather than a directional bet against the company.
Nothing in this section is a figure this company reported about itself. These are expectations and positions — what the price implies, what analysts have published, what short sellers are betting, and what large funds held at the last count. WylthIQ reports them; it does not endorse them, does not forecast prices, and takes no view on whether any of them will turn out to be right.
The trailing P/E is 99.4x — a high multiple relative to the current trailing profit.
This company has not reported enough of the required figures to calculate this score.
| 20.9% |
| 13.2% |
| 94.06x |
| 1.01x |
| MSFTMICROSOFT CORP | 10.0/10 | 6/9 | 17.8% | 40.3% | 28.94x | 0.71x |
|---|
| ORCLORACLE CORP | 6.0/10 | 5/7 | 17.3% | 25.4% | 21.16x | 5.16x |
|---|
| PANWPalo Alto Networks Inc | 8.7/10 | 3/8 | 24.5% | 2.7% | 942.21x | 0.76x |
|---|
| CRWDCrowdStrike Holdings, Inc. | 4.7/10 | 4/9 | 21.7% | -3.4% | — | 1.49x |
|---|
| FTNTFortinet, Inc. | 9.0/10 | 7/9 | 14.2% | 27.3% | 69.35x | 7.40x |
|---|
| ZSZscaler, Inc. | 4.7/10 | 3/8 | 25.4% | -1.9% | — | 2.03x |
|---|
| Median of peers | 7.3/10 | — | 19.7% | 14.0% | 49.14x | 1.76x |
|---|
Peers come from the company's industry classification. A difference describes the companies; it does not rank them.
Sold on the open market — 2,700 shares at $135.50 ($365.9K)
Holds 43,990 shares after this filing.
Exercised stock options — 1,595 shares
Holds 110,114 shares after this filing.
Had shares withheld to cover taxes — 858 shares at $117.70 ($101.0K)
Holds 109,256 shares after this filing.
Exercised stock options — 485 shares
Holds 11,055 shares after this filing.
Had shares withheld to cover taxes — 168 shares at $117.70 ($19.8K)
Holds 10,887 shares after this filing.
Exercised stock options — 340 shares
Holds 20,295 shares after this filing.
Had shares withheld to cover taxes — 136 shares at $117.70 ($16.0K)
Holds 20,159 shares after this filing.
Exercised stock options — 300 shares
Holds 20,459 shares after this filing.
Had shares withheld to cover taxes — 120 shares at $117.70 ($14.1K)
Holds 20,339 shares after this filing.
Exercised stock options — 970 shares
Holds 38,385 shares after this filing.
Had shares withheld to cover taxes — 496 shares at $117.70 ($58.4K)
Holds 37,889 shares after this filing.
Exercised stock options — 4,160 shares
Holds 186,435 shares after this filing.
Had shares withheld to cover taxes — 2,236 shares at $117.70 ($263.2K)
Holds 184,199 shares after this filing.
Notice filed ahead of a planned sale — the sale itself has not necessarily happened yet.
Filed notice to sell 2,034 shares ($300.8K) on or after .
Shares originally obtained via Restricted Stock Vesting.
Filed notice to sell 7,847 shares ($1.1M) on or after .
Shares originally obtained via Restricted Stock Vesting.
Filed notice to sell 2,700 shares ($365.9K) on or after .
Shares originally obtained via Restricted Stock Vesting Under a Registered Plan.
Not investment advice, and not a signal to act on by itself — a filing says what happened, not why, and insiders trade for ordinary reasons having nothing to do with where they think the company is headed.
Had a director or senior officer leave or join · Held a shareholder vote
Signed a material agreement · Took on a direct financial obligation · Reported another event
Read the filingQuarterly report for Q1 FY2026
Revenue +22.1% · Operating margin −1.3 pts · Earnings per share -79.5% — against Q1 FY2025
Read the filingSigned a material agreement · Took on a direct financial obligation · Published results
Read the filingProxy statement for a shareholder meeting
Read the filingSigned a material agreement · Took on a direct financial obligation
Read the filingMade a Regulation FD disclosure
Read the filingHad a director or senior officer leave or join
Read the filingAnnual report for FY2025
Revenue +20.9% · Operating margin +1.3 pts · Cash +61.7% — against FY2024
Read the filingPublished results · Reported another event
Read the filingHad a director or senior officer leave or join
Read the filingReported another event
Read the filingAmended its charter or changed its financial year · Held a shareholder vote
Read the filingProxy statement for a shareholder meeting
Read the filingQuarterly report for Q3 FY2025
Revenue +21.8% · Operating margin +1.8 pts · Cash +44.6% — against Q3 FY2024
Read the filingPublished results · Reported another event
Read the filingReported another event
Read the filingQuarterly report for Q2 FY2025
Revenue +22.4% · Operating margin +2.0 pts · Operating income +49.2% — against Q2 FY2024
Read the filingThe first 40 of 57. The rest are in the exhibit.
Source: Exhibit 21 of the 10-K filed 2026-01-29. These are legal entities, not brands or acquisitions — a company that bought a business may hold it inside an entity named here, or inside one small enough that the rule does not require naming it at all.
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Primary sources and further research